Acquisition of Builders Club by Forever

Acquisition of Builders Club by Forever 2025-02-03T09:43:03+00:00

Project Description

Forever Group has acquired premium moving image content agency, Builders Club, in a move to further strengthen their global position in the market. This represents their second major acquisition since securing PE-investment from Queen’s Park Equity. The acquisition makes them one of the largest motion design and innovation studios on the global stage, acting for household names such as Nike, Hublot, Microsoft, Apple and many more. The Forever stable of brands now includes FutureDeluxe, Tendril and Builders Club.

Rafalie acted as buy-side lead advisor for Forever in the transaction. Our role was to negotiate the transaction and bring the parties together to create a deal structure where all parties could achieve the best possible outcome for the long-term potential of the group.

James Callahan, CEO of Forever, commented: “Having collaborated with Darren over the past five years, his consistent support through multiple transactions has been invaluable. Darren combines a meticulous attention to detail with a uniquely human touch, making complex processes clear and manageable. His ability to resolve conflicts swiftly and with kindness is exceptional. His deep industry knowledge and remarkable interpersonal skills, despite his analytical prowess, make him a standout advisor. I have recommended Darren numerous times and will continue to champion his expertise in the future.”